FRENN - LINEN is the Best Material for Summer

Are you looking for comfortable, breezy summer clothes that are also stylish and perfect for different summer occasions? Linen is the solution to your problem.

The Best for You
Linen is a plant fiber that breathes well and absorbs moisture up to 20% without feeling wet. That’s why it feels pleasantly dry and cool even in the summer heat. Linen also dries faster, so it doesn’t feel as damp or wet when worn. The fiber naturally has a stylish, subtle sheen.

Comfort and Relaxation

For linen to feel comfortable, it should be a bit loose and not too tight-fitting. When air can circulate between the fabric and your skin, it feels much more pleasant, even on hot summer days. At the same time, the look remains casually relaxed, perfectly fitting the summer vibe and activities.

For Year-Round Use
If you’re wondering whether it’s worth buying linen clothes — since they’re typically thought of as summer wear — many have asked if linen can also be worn in winter. Who’s to say it can’t? Linen is an ancient and popular material for clothing, even before cotton was invented. Linen has been used alongside wool all year round. In today’s layering style, linen makes a great addition alongside wool and cotton, even in winter. Don’t hesitate to wear linen whenever you feel like it.

Linen is 100% Natural Material

"I would never buy linen because it wrinkles," many think. And that's true, but there are also differences in linen. Linen is 100% natural fiber with a strong, unique character. Thankfully, that’s what makes linen distinctive and special.

Our linen products are summer favorites year after year. We’ve been working on product development for a long time and have carefully chosen the linen qualities and fits that suit our collection. The fabrics are pre-washed before sewing. This way, the linen is already soft when you buy it, and it doesn’t wrinkle as easily with use. And if it does, it’s easy to iron or steam when needed. The fabric’s liveliness is a part of linen’s essence and soul.

Best for the Environment
The most responsible clothing is durable and lasts for a long time. Old-fashioned good quality is still one of the key measures of a responsible garment. No certification can make poor-quality or short-lived materials or clothing responsible or sustainable. For us, long-lasting quality in everyday life has been the focus from the beginning, and we continue this work.

Naturally Eco-Friendly

Linen grows in various types of soil across Europe, using natural rainfall without the need for artificial irrigation. This helps save a significant amount of water every year. Linen fields also serve as excellent carbon sinks, playing their part in reducing the carbon footprint of the Northern Hemisphere. A hectare (100x100m) of linen field absorbs 3.7 tons of carbon dioxide per year. Read more facts here.

Ethical Production in Northern Europe

Linen grows further north than other fibers, making it a natural fit for a locally produced wardrobe. Our linen fiber is grown in the EU, specifically in Northern France and the Baltic States. The fabrics are woven in Lithuania, and the garments are sewn in Latvia. Our fabric weavers, Klassine Tekstile and Siulas, are member companies of Europeanflax, the Master of Linen organization. You can check all the factories on each product's page in our online store. We have nothing to hide.

Best for Versatility
Linen has been an essential part of relaxed, stylish dressing since ancient times, suitable for both everyday wear and special occasions. The best versatility is creating several outfit combinations for different situations with a small wardrobe. Thanks to the work of our designer Antti Laitinen, this is now possible.

A FRENN Suit Is Not a Suit

That’s what we claim. This means that our blazers and trousers are not only meant to be worn as part of a suit, but also separately, paired with other garments. This way, each piece gets as much use as possible and doesn’t just sit at the back of your closet waiting for the next family gathering. A linen blazer pairs perfectly with denim jeans and an organic cotton t-shirt for a casual look. Linen trousers are a great companion for a relaxed linen shirt.

Wear Linen All Summer Long
Our linen collection offers fantastic options for summer parties, evening outings, and comfortably relaxed vacation days. The black linen suit is a classic that pairs with almost anything. The white Aapo linen shirt is a summer favorite. This summer, it’s been joined by a warm terracotta version of the short-sleeved Asko shirt. The most essential summer piece is the Teppo linen shorts. They’re perfect for the beach or dinner out.

Alteration and Repair Services

The right-sized and shaped garment looks and feels great when worn. We are all shaped differently, and that’s how it should be. That’s why FRENN’s clothes are designed to be tailored and altered.

We always assess the garment on the wearer and make the necessary adjustments, such as sleeve or pant length alterations, or changes to the waist measurement. This way, you’ll be satisfied and feel like the new garment is truly yours from the very beginning.

One-year warranty repair

We have carefully chosen our partners, which is why we confidently offer a one-year warranty repair on all our products. The warranty covers products that have been in use for less than 12 months, and you have 2 months to report an issue after discovering the defect. If there is a manufacturing defect in your garment, we will repair it or replace it with a new one. In return, you are responsible for ensuring the garment is used normally and washed according to the care instructions.

If your item is damaged for any other reason, our Helsinki store offers a professional repair service for FRENN garments.

Proven Responsibility
At FRENN, we stand by our words. For the second year in a row, we received the highest ratings from Eetti Ry’s ethical trade responsibility study, which reviewed the climate, environmental, human rights efforts, and transparency of 35 Finnish clothing brands.

Have a great summer!

FRENN – Fresh Nordic Tailoring

#frenn #frennhelsinki #freshnordictailoring #nordicpremium #responsiblechoice